About

Fewer buzzwords.

More action.

 
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Sandy Errestad

I'm a PR and communications consultant specialising in fast-growing companies. I love crafting great stories that serve a wider purpose than just getting vanity press coverage.

I've spent the past couple of years working with some fifty startups on their PR and communications strategies. After having lived and worked in London for over eight years, doing PR for the likes of TransferWise and Innovate UK, I relocated to Malmö in September 2016 to take up the position as the PR & Comms Lead at Minc, the startup house here in Malmö. In my first year I secured coverage reaching some 450m people for Minc, and beyond that I worked with clients ranging from Orbital Systems to Flow Neuroscience to Zeta Display. As a result of my work with Malmö's tech scene I was in November 2017 shortlisted as one of the 100 most influential tech profiles in the Nordics. If you want to see some of the most recent stuff I've done, click here.

I'm a political scientist by training, but after a short stint in the life of international diplomacy I realised that the return on investment in terms of public good is higher in PR. Ironic, I know, but life's just full of little wonders like that.

If you're a biz looking to get your story out there, on whatever level, I'm your guy. Or girl. Whatever floats your boat. I promise you no bullshit and no buzzwords, just comms that work - and a whole lot of fun.